Dependence on Major Studios
The global film industry has long been dominated by major studios such as Universal Pictures, Warner Bros., Sony Pictures, Walt Disney Studios, and Paramount Pictures. These studios control a significant portion of funding, marketing, and distribution, creating substantial challenges for independent filmmakers worldwide. In 2023, these five major studios collectively held a 72.8% market share in North America, with Universal Pictures leading at 20.3%.
We have observed how these challenges also affect the Indonesian film industry. However, we believe that many independent filmmakers in other countries face similar issues.
Challenges Faced Globally and Locally:
Difficulty Accessing Funding: The majority of investments in the film industry are directed toward major studios. Data indicates that over 80% of funding opportunities are secured by these entities, leaving independent filmmakers in various countries, including Indonesia, struggling to obtain capital.
Uneven Distribution: In many countries, cinema screens prioritize blockbuster films from major studios. In Indonesia, there are approximately 1,117 cinema screens, primarily serving the middle to upper class. This situation is similar in other developing nations, where the distribution of independent films is often hindered.
Creativity Constrained by Commercialization: Globally, filmmakers working with major studios often lose creative control. A similar phenomenon occurs in local industries like Indonesia, where filmmakers sometimes feel compelled to conform to narrow market preferences to attract investors.
Piracy: Film piracy is not only prevalent in Indonesia but also in many other countries. Illegal distribution financially harms independent filmmakers worldwide and undermines confidence in their creative products.
Seeking Collective Solutions:
We believe that these challenges can be addressed through a collective approach that empowers independent filmmakers globally, including those in Indonesia. Strategies such as crowdfunding, developing alternative distribution networks, technical training, and stricter anti-piracy regulations can be widely implemented to create an inclusive ecosystem.
Our experience in Indonesia demonstrates that, despite these significant challenges, opportunities exist for the independent film industry to thrive. With innovative approaches, we are confident that filmmakers in other countries can also overcome similar obstacles and bring their works to the international stage.
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